The Premier League has launched a new logo which will be used from next season onwards.
The fresh new design includes a modern take on the lion icon – a symbol that is part of the competition’s heritage dating back to its launch in 1992.
The crowned lion has been a prominent feature of the Premier League logo since its inception at the start of the 1992-93 season, representing the relationship between the league and the English Football Association - whose logo features three lions.
Premier League clubs agreed a new central sponsorship strategy last July which included a move away from a title sponsorship model.
Instead of long-time backers Barclays, the Premier League will have a roster of secondary rights partners from next season onwards.
Source: Dailymail.
No comments:
Post a Comment